It include all those activity which are done beyond the boundary of your web site. Most Important technique under off page is back links. These technique can be checklist for off page SEO.
More back links, more popular the web site. More the back link , higher the alexa rank. More the back link , the higher the chances of your web site being found by a random surfer over the internet.
Google.com ……Trust……….> B.com
B.com …….Trust……. > C.com
Google.com …… Trust….. >C.com
Google will trust to C.com which mean c.com is gradually rise to the organic listing on SERP. First thing to be consider while starting with off page is the PAGERANK for your website.
It is the score given by google on a scale of 0 to 10 . In year 2009 Google have remove the page rank from webmaster tool. Even for website struggling for better page rank. Page rank data has been update by google for per 28 months
1. Inbound Link
2. Outbound Links
“A.com” —–> “B.com”. “A.com” provide a link to “B.com”. This simply means that while writing some content on a.com. A.com mention b.com. In this case A.com is providing an outbound link to B.com. An B.com is receving an inbound link A.com.
Three type of link building –
On way building
Reciprocal or 2 way building
Three ways link building (Black Hat)
Link Juice – Link juice is a share of page rank transferred from one webpage to another. To transfer 100% link juice from one way page to another(301 redirect)
With do follow link
2. directorycritic.com :- This is directory of directory. We need to submit on all good page rank directory more that of 5.
Do not submit more that 20 times a day
Google have recommended to submit the article on this website
To be done forever, submit at least 1 article every fortnight 15 days
Submit the link to your website
5. studio.stupeflex.com — create free video
Web 2.0 Property
Web 2.0 property refer to those platform which are absolutely free and it an open source for anyone to create backlink . Especially social media web sites.
Press Release Submission
At least 10 page ebook
Social Book Marketing
Socail book marking is very important for off page seo
6. PPT mode in prezi.com
Create Online survey
Creating a online survey can provide a visibility for business. You need to create survey related to your LOB (Line of business). Best platform/tool to create online survey
1. Survey Monkey
3. Survey on facebook
4. Zoho survey
5. Survey Gizmo
6. Google Forms
Guest Login ( Scoopwoof)
Create case study related to your LOB